FL · ★ 5.0 · 10 REVIEWSOrlando officeOffice page →111 N Orange Ave, Orlando, FL 32801 · (321) 732-8258SEO in Orlando→Web design in Orlando→PPC in Orlando→
NY · ★ 5.0 · 1 REVIEWSNew York officeOffice page →1177 6th Ave, New York, NY 10036 · (347) 918-2146SEO in New York→Web design in New York→PPC in New York→Five times more people search "lawn care near me" in March than in December. Our landscaping advertising goes live before that jump and fills routes with customers who stay all season.
Weekly mowing, feeding programs and backyard projects sell at different times and to different owners.
Mowing and maintenance ads limited to the ZIP codes your crews already drive.
Fertilization and weed control ads that sell a full season of visits.
Patio, planting and sod ads sent to galleries with project ranges.
Google's verified listings for lawn pros, after insurance and business checks.
Most lawn clicks cost $8 to $11. Fertilization clicks cost under $1.50 and sell the longest plans.
| Search | A month | Cost per click | What the homeowner is after | Landing page |
|---|---|---|---|---|
| sod installation near me | 8.1K | $11.07 | New grass laid this month | Sod page with square-foot pricing |
| lawn care near me | 74K | $9.81 | A crew for regular service | Plans page with town list |
| lawn mowing service near me | 49.5K | $9.53 | Mowing on a set day | Mowing page with weekly rates |
| landscaping near me | 90.5K | $8.27 | Beds, shrubs and cleanup | Landscaping services page |
| landscape design near me | 12.1K | $7.84 | A plan for the whole yard | Project gallery page |
| lawn fertilization | 33.1K | $1.38 | A greener lawn by summer | Feeding program page |
Average cost per click and monthly US searches from Google Ads, October 2026.
A lawn customer who signs up in March can stay for years, so the first click carries a lot of value. These landscaping advertising tips and digital marketing strategies help a landscaping business grow, with ad money spent where routes, margins and seasons line up.
Monthly lawn care near me searches climb from about 33K in December to 165K in March. Raise budgets in February, while clicks cost less and crews still have openings.
Lawn fertilization clicks average about $1.38, yet each sign-up can mean five or more visits a year. Few ad accounts get a better return than this one.
A new customer two streets from an existing stop adds profit. One across town adds drive time. Set location targets around your current routes.
Lead form assets let a homeowner request a quote online without leaving the ad. Ask for the address and lot size, so you can price these leads before you call.
Patio and planting jobs sell on looks. Short before-and-after clips on YouTube and Instagram reach owners planning a backyard and build your brand.
Fertilization searches rise again in September. A fall offer on aeration and feeding fills the slow months and locks in next spring.
Send plan sign-ups and renewals back to Google Ads with their revenue. Bidding then favors the customers who stay, not the ones who quit after one mow.
Upload your customer list to Google Ads and show current clients a refer-a-neighbor offer. Referrals land on the same streets, which keeps routes tight.
Free offers, season plans that renew and Google's screening each come with their own rules.
The FTC's guide on "free" offers says the conditions must appear up front. It also says one service shouldn't run a free offer in an area for over 6 months a year.
Florida's service contract law requires a clear disclosure of automatic renewal. Customers must be able to cancel the same way they signed up.
Google asks lawn care companies for liability insurance and may run business and owner checks before its lead-priced listings run.
You pay us a flat fee each month. The click budget is yours, billed by Google to your own account.
Best for lawn and landscape companies that want dense routes and customers on full-season plans.
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“Really good experience with Rathly Marketing. They helped fix several SEO issues on our website and improved our visibility in New York search results. We started seeing better rankings and more calls within the first few months. ...Really good experience with Rathly Marketing. They helped fix several SEO issues on our website and improved our visibility in New York search results. We started seeing better rankings and more calls within the first few months. Very responsive team and easy to work with. Would recommend them to any local business that wants more business from Google.”
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