Guides and research for local businesses
Practical guides from the people who run SEO, websites and ads for our clients. Plus Orlando market studies and the free WordPress plugins we publish.
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Latest guides, studies and plugins
- Orlando SEO guideGuide · SEO guides
The ultimate Orlando SEO guide for small business owners
Orlando small businesses can win local searches by doing the basics well.Ihor Lavrenenko · Read the post → - Mobile real estateGuide · Web design guides
Why every Orlando real estate agent needs a mobile-friendly website
Buyers and sellers often check listings on their phones, so an Orlando agent's website has to work on mobile first.Antony Litovchenko · Read the post → - Law firm leadsGuide · Web design guides
How lawyers in Orlando can turn their website into a client magnet
A law firm website wins clients when it brings the right leads, not just traffic.Ihor Lavrenenko · Read the post → - Dental themesGuide · Web design guides
Free dental website templates for WordPress
Free WordPress themes can give a new dental practice a working website at low cost.Ihor Lavrenenko · Read the post → - Dental website costGuide · Web design guides
How much does a dental website cost?
A dental website's cost depends on custom design or a template, features like online booking, content, SEO and upkeep.Ihor Lavrenenko · Read the post → - Keyword choiceGuide · SEO guides
How to choose local SEO keywords for your business website?
Choose SEO keywords by the leads they bring, not by search volume alone.Ihor Lavrenenko · Read the post → - Social media planGuide · Social media guides
How to Do Social Media Marketing for Small Businesses?
Social media marketing works for a small business when it starts with a business goal, not trends.Sasha Evs · Read the post → - Google Business ProfileGuide · SEO guides
How to optimize Google Business Profile for leads?
Optimizing a Google Business Profile for leads starts with cleanup, the right categories and a description written like a real local business.Ihor Lavrenenko · Read the post → - Dental website guideGuide · Web design guides
The ultimate guide to creating a dental website
This guide walks a dental practice through building its own website.Ihor Lavrenenko · Read the post → - Orlando healthcareStudy · Orlando studies
Orlando Healthcare Is Becoming Central Florida’s Quiet Job Engine
Healthcare is becoming one of Orlando's main job engines.209,300Education and health services jobs in the Orlando metroIhor Lavrenenko · Updated Read the post → - Orlando businessStudy · Orlando studies
Orlando Business Growth Is Still Strong but Less Forgiving
Orlando's business economy is still growing in 2026, but growth is more selective.$233B+Orlando metro GDPIhor Lavrenenko · Updated Read the post → - Orlando educationStudy · Orlando studies
Orlando Education Is Facing a New Growth Test
Orlando's education system faces a growth test in 2026.199,368Students in Orange County Public SchoolsNatalia Lav · Updated Read the post → - Orlando populationStudy · Orlando studies
Orlando Is Still Growing but the Growth Map Has Changed
Orlando keeps growing, but most growth now happens across the metro rather than in the city itself.2,957,672Orlando metro residentsSasha Evs · Updated Read the post → - Orlando housingStudy · Orlando studies
Orlando Housing Is Cooler but It Is Not Crashing
Orlando's housing market is cooler in 2026 but not crashing.$407,002Median home sale price in OrlandoNatalia Lav · Updated Read the post → - Orlando jobsStudy · Orlando studies
Orlando Is Still Adding Jobs but the Labor Market Has Changed
Orlando is still adding jobs in 2026, but the labor market has loosened.4.5%Orlando metro unemployment rate, not seasonally adjustedSasha Evs · Updated Read the post → - 410 GonePlugin · WordPress plugins
410 Response Manager
410 Response Manager is a free WordPress plugin that returns an HTTP 410 Gone status for URLs you removed on purpose.Ihor Lavrenenko · Read the post → - Profile avatarsPlugin · WordPress plugins
Rathly Profile Avatars
Rathly Profile Avatars is a free WordPress plugin that lets each user upload a profile photo from the Media Library instead of using Gravatar.Antony Litovchenko · Read the post → - Author URLsPlugin · WordPress plugins
Change Author Base
Change Author Base is a free WordPress plugin that swaps /author/ in author URLs for a base you choose, such as /team/ or /attorneys/.Ihor Lavrenenko · Read the post →
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