★ 5.0 on Google · No long contracts · You own every asset
Rathly

Roofing web design

Homeowners sign with a roofing contractor after they see proof. Our roofing website design puts your finished projects first, with inspection forms, financing and storm pages ready before the season.

  • ✓Project galleries by neighborhood
  • ✓Inspection requests with photo upload
  • ✓Storm pages with Florida disclosures
  • ✓Leads routed to Smarfle or your CRM
PriceFrom $7,000
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What owners check

What homeowners look for on a roofing site

A new roof is a large purchase, so owners study a roofing contractor's site closely online. Six things earn their trust.

Have you done work like mine?

Project galleries sorted by material, neighborhood and home or commercial work, with images.

Are you licensed and insured?

License number, insurance and manufacturer certifications near the top of each page.

Can I get an inspection?

A short request form with photo upload and a call button on every screen.

Can I pay over time?

Financing options and monthly estimates beside each replacement page.

Can you help after a storm?

Storm damage steps written to follow Florida's rules on claim advertising.

What warranty do I get?

Workmanship and manufacturer warranties explained in plain words.

First impression

Photos of finished projects sell better than any slogan.

Owners look for jobs like theirs on local streets. Our design puts your projects in the place of honor.

Portfolio

A recent build for a home service company

Forterra Pest Control needed a large site fast. Our team mapped, wrote and launched it in one month.

Forterra Pest Control homepage that Rathly designed and built for Dallas-Fort Worth

Forterra Pest Control, Dallas-Fort Worth

New website · Home service · Texas
Built in one month

377 pages, 181 redirects

A big site with every old URL mapped to its new page.
What's included

What every roofing website from us includes

Six features come standard on each roofing build, residential or commercial.

01

A project gallery per job

Each finished roof gets photos, materials and the area, published from the CMS in minutes.

02

Inspection form

Owners upload photos of damage, so your estimator arrives prepared for the visit.

03

Compliant storm pages

Storm and claim pages carry the disclosures Florida statute 489.147 requires.

04

CRM integration

Inspection requests and calls go to Smarfle or your CRM with their source page.

05

Fast photo pages

Image-heavy pages that still load quickly on mobile, with schema each search engine reads.

06

Files in your name

Your domain, code and photos stay yours, with hosting in your own account.

Design elements

Roofing website design elements that convert

Many sites in the roofing industry share common problems. Good roofing website design fixes four of them, and we build those fixes in.

A strong first screen

Your brand, service area and one clear button, with a real project as the main visual.

One clear next step

Every page ends with a specific action, like booking an inspection or calling the office.

Proof near every form

Reviews, certifications and results sit beside each form to support user trust.

Local SEO built in

Service area pages and schema help local owners find you online from day one.

Timeline

How a roofing website comes together

About a month once your photos and content arrive. You approve each stage of the process.

  1. 01Week 1

    Map your services and areas

    We review your roofing services, roof types, certifications and the roofers you compete with.You get a sitemap
  2. 02Weeks 1 to 2

    Write material and storm pages

    We write service, material and storm pages. You check warranty and financing details.You get final copy
  3. 03Week 2

    Design around your best work

    Your best finished jobs shape the home page and one project page, designed first.You get the final design
  4. 04Week 3

    Set up galleries and forms

    Galleries, the inspection form, disclosures and your CRM connection land on a staging site.You get a staging site
  5. 05Week 4

    Test uploads, then go live

    We redirect old pages, test uploads from real phones and take the site live.You get a live site
  6. 06Today

    Send your projects

    Share your site and a few jobs you're proud of.Get a quote →
Platforms

Platforms behind our roofing websites

Galleries need fast image handling, so we pick tools and a stack that keep big photo pages quick.

FrameworksWhat the site runs on
  • AstroImage-heavy pages that stay fast.
  • Next.jsEstimate tools or customer project portals.
  • NuxtVue-based builds with server rendering included.
  • SvelteKitInteractive before-and-after photo sliders.
CMSWhere your office edits
  • KeystaticAdd a finished project in a few minutes.
  • SanityProject photos shared across pages and offices.
  • StrapiOpen-source CMS on a server you control.
  • PayloadProject data with materials and locations.
  • WordPressFamiliar galleries and a large plugin library.
All options get the same image optimization and tracking. You keep the code and the hosting account.
Examples

How top roofing websites earn trust

Roofing buyers compare several contractors over days or weeks. Sites with clear proof give owners a reason to keep you on the shortlist.

Want more inspection requests?Our roofing SEO covers storm and replacement searches, from $3,300 a month.Roofing SEO
  1. 01

    Proof that sells

    Project pages
    Each roof shows material, area and before and after photos.
    Credentials
    License, insurance and manufacturer certifications in plain view.
    Reviews with photos
    Owners trust neighbors who show the finished work.
    Warranty details
    Clear terms for workmanship and materials.
  2. 02

    Storm season, done right

    Claim rules
    Pages never offer gifts or deductible help for a claim.
    Required disclosures
    Claim ads carry the statements Florida requires.
    Fast inspection requests
    A form that works well on a phone in the yard.
Your options

Templates or a roofing web designer

Free roofing templates are easy to find. Here is how the main paths compare for roofing businesses.

  1. 01

    Builder templates

    A free template from a builder like Wix gets you online fast. The same layout often appears on another contractor's site.

  2. 02

    Paid template themes

    A paid theme adds polish, but large project galleries can slow it down on phones.

  3. 03

    Agencies that rent sites

    Some marketing firms rent you a site for a monthly fee. Ask who keeps the domain and photos if you cancel.

  4. 04

    Your own roofing site

    The higher first cost buys fast galleries, your own brand and a site that stays yours.

Pricing

Roofing website price and scope

One fixed price for the build, written down after we scope galleries and pages.

Roofing website

From $7,000one-time

Best for any roofing contractor who wants more inspection requests and replacement jobs from the site.

  • ✓Roofing design and CMS setup
  • ✓Project galleries and service pages
  • ✓Inspection form with uploads
  • ✓CRM link to Smarfle or yours
  • ✓Lead tracking by page
  • ✓Your domain, code and photos
Get a quote →
What changes the price
  1. 01Count of project and service pages
  2. 02Inspection form with photo upload
  3. 03Storm and financing pages
  4. 04Galleries moved from your old site
Get a fixed quote →
Optional hosting and care plans come as a separate line in your quote.
★★★★★
“Ihor is a highly skilled individual when it comes to website development. He built a new website for us. Delievered on time. And was very responsive. I recommend him for your project.”
DDrparkernyc
Orlando · Google review · Nov 2025
★★★★★
“Highly professional and efficient marketing agency. Their team knows what they’re doing when it comes to website speed optimization.”
NKNataliia K.
Orlando · Google review · Mar 2025
★★★★★
“They completely transformed my website. The new design looks amazing and loads fast. Their team took the time to understand my business and built something that truly works. Definitely recommend for cooperation.”
NVNadiia V.
Orlando · Google review · Nov 2025
Offices

Meet us in Orlando or New York

Visit by appointment, or work with the same team by phone and video from anywhere in the US.

FL

Orlando office

Since Feb 2025
Rathly · 111 N Orange Ave, Orlando, FL 32801
Downtown Orlando, a short walk from Lake Eola Park. Visits by appointment.Hours Mon to Fri, 10 AM to 5 PM. Closed on US federal holidays.(321) 732-8258Serving Orlando, Winter Park, Kissimmee, Lake Nona, Sanford and Central FloridaSEO in Orlando · Web design in Orlando · PPC in Orlando
Orlando office page →
NY

New York office

Since Sep 2026
Rathly · 1177 6th Ave, New York, NY 10036
Midtown Manhattan, two blocks from Times Square. Visits by appointment.Hours Mon to Fri, 10 AM to 5 PM. Closed on US federal holidays.(347) 918-2146Serving Manhattan, Brooklyn, Queens, Long Island and the tri-state areaSEO in New York · Web design in New York · PPC in New York
New York office page →
Map of the Rathly Orlando office at 111 N Orange Ave
Google Business Profile · FLRathly · Orlando111 N Orange Ave, Orlando, FL 32801★ 5.0 · 10 reviews · Open in Google Maps ↗
Map data © Google
Real answers

Roofing website questions, answered

Cost

What will a roofing website cost us?

Roofing websites start at $7,000, one-time. Large galleries and extra service pages raise the final quote.
Proof

What should a roofing company put on its website?

Finished projects, credentials, warranty terms, financing and an inspection form. Proof matters most, because owners want to see similar homes.
Google

How do I get my roofing business on Google?

Create a Google Business Profile and verify it. Then add services, photos and hours, and link it to a fast site with project pages.Read the full answer →
Quotes

Are roofing quotes free?

Many roofers give free estimates, and saying so near each form helps. In Florida, never tie a gift or deductible help to an inspection.
Law

Do Florida roofing websites need claim disclosures?

Yes, on any page that urges owners toward a damage claim. Section 489.147 sets what the notice must say and a minimum type size.
Timeline

When can a new roofing website go live?

Count on roughly four weeks once your photos and text reach us. Sorting a large photo library can add a few days.Read the full answer →

Start your roofing website quote

  • ✓ A fixed price in writing
  • ✓ Your domain, code and photos
  • ✓ Storm pages ready before the season
Get a quoteSTEP 1 OF 2
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