★ 5.0 on Google · No long contracts · You own every asset
Rathly

SEO audit services

We check your site, Google Business Profile and backlink profile against 85+ factors. Then we turn every fix into an action plan, ranked by what brings calls fastest. Your team, another digital agency or Rathly can do the work.

  • ✓85+ technical, page, profile and link checks
  • ✓Recommendations ranked by impact and effort
  • ✓Competitor comparison for your top searches
  • ✓A walkthrough call with the person who ran it
Price$1,440 one-time · no monthly fee
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What it is

What an SEO audit checks and why

An SEO audit is a review of everything that decides whether search engines find, trust and show your site. It ends with clear recommendations for each problem it finds.

Can ChatGPT do an SEO audit?It can explain issues you paste in. It can't see your Search Console, crawl the full site or compare your rankings with competitors.What an SEO audit is
  1. 01

    Data first, not a score

    We start with your own Search Console and Analytics. They show which pages earn clicks, which queries you nearly rank for and which URLs Google refuses to index. Analytics shows which pages turn a visit into a lead. Those findings show real opportunities, which no score can.

  2. 02

    Four areas we check

    Technical health, page content, your Google Business Profile and links. Problems in any one of them can hold the others back.

  3. 03

    Findings you can act on

    Every finding says what is wrong, why it matters and how to solve it. We sort them by the money at stake, so the first changes pay off soonest.

  4. 04

    When to order an audit

    Order one after a traffic or lead drop, before a redesign or site move, or when a new digital marketing agency takes over. Each moment needs a clean baseline.

  5. 05

    Local signals count too

    For a local business, the audit also covers your Google Business Profile, reviews and directory listings. Map rankings lean on all three, so we check them next to the site.

  6. 06

    What an audit won't do

    An audit diagnoses. It changes nothing on your site, and no audit can promise rankings. The payoff comes from acting on the findings.

Warning signs

Signs your site needs an SEO audit

Most audits start with one of these six moments. Each one has a different likely cause to rule out first.

Traffic fell after a redesign

Changed URLs without redirects are a common cause. The audit compares old and new pages to find what went missing.

Pages won't index

Search Console names the reason for each excluded page. We trace each reason back to its source on the site.

Stuck on page two

Pages on page two often need stronger on-page work or more authority, not just more words on the page.

Visits hold, calls drop

People arrive but don't call. The audit checks speed and content on the pages that should bring each lead.

A new team takes over

A clean baseline shows what the last provider left behind, before anyone changes a single page.

A site move ahead

Planning a new domain or platform? An audit first records every URL, link and ranking you need to keep.

What's included

The six areas our SEO audit services check

Six areas, 85+ checks, every finding ranked.

Crawl and technical SEO

Pages search engines can't reach or won't index, redirects, broken links, sitemap errors and messy URLs.

Speed and mobile

Core Web Vitals on phones, heavy images and scripts that slow the first screen.

Pages and content

On-page titles, headings, internal linking, keyword overlap and gaps where a service or city has no page.

Google Business Profile

Categories, services, hours, photos, reviews and your map visibility around the office.

Links and listings

Your backlink profile, risky links, brand mentions and how your business details match across directories.

Competitors

What the top three results for your main keyword searches do that your pages don't.

Deliverables

What you get from our SEO audit services

The audit ends in documents your team can use without us. Each one ties back to your own data, not to a generic score.

01

Findings with evidence

Each issue we find comes with the proof behind it, from crawl results to Search Console reports, so nobody has to guess.

02

A ranked roadmap

Recommendations sorted by impact and effort, so the first fixes bring the most organic traffic and calls.

03

How-to notes

Plain notes on how to make each change, written so any developer or marketer can follow them.

04

Competitor analysis

A side-by-side analysis of the three sites that outrank you, with the keyword and content gaps between you.

05

Keyword opportunities

Searches where you sit on page two and a small change could improve your spot. These are the quickest wins.

06

A full page inventory

Every URL on the site with its status, index state, internal linking and organic traffic, ready for your next strategy.

Compare

Free SEO tools or a full audit?

Free tools catch a lot. Search Console reports indexing problems, and PageSpeed Insights measures page experience on mobile and desktop. What they can't do is rank the issues by money at stake.

Do you offer audits at no cost?No. Our SEO audit costs $1,440, one time. Search Console is free, and it is the right first look for any site.How to use Search Console
  1. 01

    What free tools find well

    Missing titles, slow pages, broken links and pages left out of the index. A free crawler can list these in minutes.

  2. 02

    What they miss

    Why a page sits on page two, which competitor links matter and whether a change will bring a lead or a call. That takes analysis and judgment.

  3. 03

    When a full audit pays off

    When rankings and visibility slip for no clear reason, or when brand searches grow but leads don't. A person has to identify the cause.

  4. 04

    What a person checks

    Titles that miss search intent, pages competing for one keyword and thin location pages. Tools flag symptoms, and a person weighs what matters.

Process

How the SEO audit works

You give us read access. We never change your site during an audit.

  1. 01Stage 1

    Access

    You add us to Search Console, Analytics and your Google profile as a viewer.You get a secure, view-only setup
  2. 02Stage 2

    Crawl and data

    We crawl the site and pull 16 months of search data.You get a full page inventory
  3. 03Stage 3

    Checks

    We run 85+ checks and compare keyword rankings with three competitors.You get findings with evidence
  4. 04Stage 4

    Priorities

    We rank every change by impact and effort and write how to make it.You get a ranked roadmap
  5. 05Stage 5

    Walkthrough

    We go through the roadmap step by step on a call and answer your team's questions.You get answers for your team
  6. 06Today

    Send your site

    Tell us what changed or what stopped working.Talk to us →
Pricing

SEO audit cost

One fixed price, with no monthly plan attached.

SEO audit

$1,440one-time

Best for businesses that want an honest review of what holds their rankings and visibility back.

  • ✓85+ checks across six areas
  • ✓Competitor comparison
  • ✓Recommendations ranked by impact
  • ✓How-to notes for each change
  • ✓Walkthrough call
Order an audit →
What changes the price
  1. 01Very large sites with thousands of pages
  2. 02Several locations or Google profiles
  3. 03A site move or redesign in progress
  4. 04A recent drop that needs a deeper look
Get a fixed quote →
Prefer ongoing help? Monthly SEO starts at $2,000/mo.
★★★★★
“Ordered a website SEO audit and received clear recommendations in an easy-to-understand format. Their developer is already implementing the technical SEO suggestions. They work fast!”
PMPavlo M.
Orlando · Google review · Mar 2025
★★★★★
“Really good experience with Rathly Marketing. They helped fix several SEO issues on our website and improved our visibility in New York search results. We started seeing better rankings and more calls within the first few months. ...”
MNMẫn N.
New York · Google review · Sep 2026
★★★★★
“They completely transformed my website. The new design looks amazing and loads fast. Their team took the time to understand my business and built something that truly works. Definitely recommend for cooperation.”
NVNadiia V.
Orlando · Google review · Nov 2025
Offices

Meet us in Orlando or New York

Visit by appointment, or work with the same team by phone and video from anywhere in the US.

FL

Orlando office

Since Feb 2025
Rathly · 111 N Orange Ave, Orlando, FL 32801
Downtown Orlando, a short walk from Lake Eola Park. Visits by appointment.Hours Mon to Fri, 10 AM to 5 PM. Closed on US federal holidays.(321) 732-8258Serving Orlando, Winter Park, Kissimmee, Lake Nona, Sanford and Central FloridaSEO in Orlando · Web design in Orlando · PPC in Orlando
Orlando office page →
NY

New York office

Since Sep 2026
Rathly · 1177 6th Ave, New York, NY 10036
Midtown Manhattan, two blocks from Times Square. Visits by appointment.Hours Mon to Fri, 10 AM to 5 PM. Closed on US federal holidays.(347) 918-2146Serving Manhattan, Brooklyn, Queens, Long Island and the tri-state areaSEO in New York · Web design in New York · PPC in New York
New York office page →
Map of the Rathly Orlando office at 111 N Orange Ave
Google Business Profile · FLRathly · Orlando111 N Orange Ave, Orlando, FL 32801★ 5.0 · 10 reviews · Open in Google Maps ↗
Map data © Google
Real answers

Before you order an audit

Cost

How much does an SEO audit cost?

Our SEO audit costs $1,440, one time. That covers 85+ checks, a competitor comparison, recommendations ranked by impact and a walkthrough call. Very large or multi-location sites may need more time, and we quote those first.
Basics

What are SEO audit services?

A review of your site, Google profile, links and brand searches that shows what stops you from ranking. A good audit uses your own Search Console data, explains each problem and tells you what to fix first. A score alone is not an audit.
Access

What access do you need for an SEO audit?

Viewer access to Search Console, Analytics and your Google Business Profile. We don't need passwords or admin rights, and we don't change anything on the site while we audit it. You can remove our access when we finish.
After

What happens after the SEO audit?

You keep the report and decide who does the work. Many clients handle the quick items in-house and hand the larger ones to us or their current digital team. Each change comes with notes, so any developer can follow it.
Tools

Which tools does an SEO audit use?

Your own Search Console and Analytics come first, because they hold your real numbers. A site crawler and a backlink tool like Ahrefs fill in the technical, keyword and link side.Read the full answer →
Scope

What is the difference between an SEO audit and a technical SEO audit?

A technical SEO audit covers crawling, indexing, speed and code. A full SEO audit adds on-page content, internal linking, your Google Business Profile, links and competitors.Read the full answer →

Order an SEO audit

  • ✓ 85+ checks with evidence
  • ✓ Findings ranked by impact
  • ✓ Read-only access, nothing changed
  • ✓ A reply the same or next day
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