★ 5.0 on Google · No long contracts · You own every asset
Rathly

Dental web design

Patients judge a practice by its website before they call. Our dental website design gives you fast pages, clear treatments and booking one tap away.

  • ✓Designed around your office and team
  • ✓Online booking and new patient forms
  • ✓Treatment pages written for patients
  • ✓Leads sent to Smarfle or your CRM
PriceFrom $7,000
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What patients check

Six things patients check on a dental website

Nervous patients decide fast. Your dental website should answer all six within seconds.

Can I book an appointment online?

A booking button on every page, so patients pick a time without calling the office.

Do you take my insurance?

Accepted plans and financing options, so patients can check coverage before calling.

Who is my dentist?

Bios with real photos, credentials and the languages your team speaks.

What will treatment cost?

Price ranges or financing for implants, aligners and whitening, so patients know what to expect.

When are you open?

Office hours, parking and directions on every location page, so patients find you.

Do other patients like you?

Google reviews and before-and-after results near each booking button.

The first visit

Your website is the first appointment.

Patients decide in seconds whether your practice feels calm and easy to book. Good dental website design wins those seconds.

Portfolio

A medical practice website we redesigned

Dental and surgical practices both sell trust before treatment. Here is a redesign for a New York surgery center, beside SEO results from a dental client.

Homepage Rathly redesigned for a cosmetic surgery practice in New York

New York Cosmetic, Skin and Laser Surgery Center

Redesign · Medical practice · New York
Search Console chart showing 119K organic clicks and 5.61M impressions for a dental practice over 16 months
Dental client · Search Console

119K organic clicks

A dental practice we run SEO for, over 16 months.
What's included

Features your dental website gets as standard

Nine features ship with every practice site, whatever platform it runs on.

01

Designed around your brand

Your logo, colors and real office photos give the site a custom look. No stock smiles.

02

A CMS for your front office

Staff post updates to hours, bios and offers without calling a developer.

03

Leads in your CRM

Appointment requests, calls and forms flow into Smarfle or your CRM, tagged by source page.

04

Fast on every phone

We build every dental website to pass Core Web Vitals. Ours scores 100 on Lighthouse mobile.

05

SEO from day one

Schema, titles, internal links and clean URLs go in before launch, so patients find you.

06

Ready for AI search

Plain answers and structured data that AI Overviews, ChatGPT and similar tools can quote.

07

Online booking

A button tied to your scheduler, so patients schedule an appointment or call in one tap.

08

Secure patient forms

Patients fill in forms on a HIPAA-ready tool, covered by a business associate agreement.

09

Full ownership

You own the domain, the code and every file. Leave anytime and keep everything.

Rules

Accessibility and HIPAA on a dental website

A dental website collects health information and serves people with disabilities. Four rules shape how we design it.

WCAG 2.1 AA target

We design to WCAG 2.1 AA, with readable type, strong contrast and forms patients with screen readers can fill in.

Section 504 for Medicaid

Practices paid through Medicaid usually count as HHS recipients. Larger ones must meet WCAG 2.1 AA by May 11, 2027.

More time for small offices

Recipients with fewer than 15 employees have until May 10, 2028 to meet that same standard.

HIPAA on every form

Any form that collects health details needs a HIPAA-ready tool and a signed business associate agreement.

Process

From first call to launch day

Most dental sites go live about a month after your content arrives. A dentist on your team signs off on each step.

  1. 01Week 1

    Plan pages around treatments

    We gather information on your treatments and goals, then study the best dental website nearby.You get a sitemap
  2. 02Weeks 1 to 2

    Write pages patients understand

    We write every page in plain language for patients. Your dentist checks each clinical detail.You get final copy
  3. 03Week 2

    Design the look

    The home page and one treatment page come first, built around your team photos.You get the final design
  4. 04Week 3

    Build booking and forms

    The CMS, scheduler link, patient forms and CRM come together on a private test site.You get a staging site
  5. 05Week 4

    Test, then launch

    We redirect old URLs, test every form and booking button, then go live.You get a live site
  6. 06Today

    Plan your new site

    Tell us what your current dental website gets wrong for patients.Get a quote →
Platforms

Dental website platforms and CMS options

The right tools depend on who edits the site and how often. We pick the platform to fit your practice.

FrameworksWhat the site runs on
  • AstroTreatment and location pages that load in a blink.
  • Next.jsPatient portals or logins built on React.
  • NuxtVue-based sites with server rendering.
  • SvelteKitSmall interactive tools like a price estimator.
CMSWhere your team edits
  • KeystaticEdits saved as reviewed changes in Git.
  • SanityMany editors across several locations.
  • StrapiOpen-source CMS on your own server.
  • PayloadProvider and location data inside a Next.js app.
  • WordPressThe editor many front desks already know.
Every platform gets the same speed, SEO and tracking setup. The hosting account stays in your name.
Examples

What the best dental websites have in common

The best dental website in any town does a few things well. Here is what we put into every one.

Need patients to find the site?A dental website needs SEO to reach the map pack. You can add dental SEO from $2,300 a month.Dental SEO
  1. 01

    Habits that win new patients

    One clear next step
    Book, call or ask, visible on every screen.
    Real people
    Photos of the dentist, the team and the office.
    Treatment pages with answers
    What happens, how long it takes and the price range.
    Proof near the top
    Visitors see your Google rating and reviews before scrolling.
    Fast mobile pages
    Many visitors arrive on a phone, often in pain.
  2. 02

    Features that save the front desk time

    Online scheduling
    Patients pick a time online, saving staff hours on the phone.
    Forms before the visit
    Patients fill in health history and insurance details at home.
    Location pages
    Hours, parking and insurance information, so patients find each office.
    Easy updates
    Staff change hours, offers and bios themselves to save developer fees.
Your options

Dental website templates or a site built for you

Free templates and builder tools look tempting. Here is how four paths compare for a dental practice.

  1. 01

    Free templates

    Free templates need no budget to start. Many practices in town end up with the same layout, and few include secure forms.

  2. 02

    Website builders

    Builders like Wix and Squarespace host a template for a monthly fee. Leaving later usually means rebuilding the whole site.

  3. 03

    Rented marketing sites

    Some dental marketing companies rent you a template site. Ask who keeps the site and content if you cancel.

  4. 04

    A site built for you

    This path costs more at the start. It gives you your own design, faster pages and a site you keep for good.

After launch

How your dental website attracts new patients

A good site keeps working long after launch day. Six habits help visitors become new patients.

  1. 01

    Show real results

    Before-and-after photos show patients what to expect. Ask each patient for written consent before you post one.

  2. 02

    Answer patient questions

    A short FAQ on each treatment page answers questions about pain, recovery and home care.

  3. 03

    Make booking easy

    Visitors should schedule an appointment in under a minute, on any phone, without calling.

  4. 04

    Ask for reviews

    Happy patients leave reviews when you ask. Smarfle sends the request after each appointment.

  5. 05

    Help locals find you

    Location pages and a complete Google profile help local patients find the practice first.

  6. 06

    Stay in touch

    Reminders from your practice software and a simple email bring patients back for routine care.

Pricing

Dental website pricing

One fixed price for your dental website, set in writing once we scope the pages. It changes only if the scope does.

Dental website

From $7,000one-time

Best for dental practices that want to turn more visitors into appointment requests.

  • ✓Design and CMS for your practice
  • ✓Treatment and location pages
  • ✓Booking button and tap-to-call
  • ✓Smarfle or CRM integration
  • ✓Call, form and booking tracking
  • ✓Your domain, code and files
Get a quote →
What changes the price
  1. 01Number of treatment and office pages
  2. 02Online booking and patient forms
  3. 03Copy we write for each treatment
  4. 04Old pages redirected to new ones
Get a fixed quote →
Hosting and ongoing care are optional, priced alongside the site.
★★★★★
“Rathly built our new website and made the whole process easy. They listened to what we needed, made a custom design and delivered everything on time. I’m really happy with the result.”
VBVladimir B.
Orlando · Google review · Nov 2025
★★★★★
“Highly professional and efficient marketing agency. Their team knows what they’re doing when it comes to website speed optimization.”
NKNataliia K.
Orlando · Google review · Mar 2025
★★★★★
“Ihor is a highly skilled individual when it comes to website development. He built a new website for us. Delievered on time. And was very responsive. I recommend him for your project.”
DDrparkernyc
Orlando · Google review · Nov 2025
Offices

Meet us in Orlando or New York

Visit by appointment, or work with the same team by phone and video from anywhere in the US.

FL

Orlando office

Since Feb 2025
Rathly · 111 N Orange Ave, Orlando, FL 32801
Downtown Orlando, a short walk from Lake Eola Park. Visits by appointment.Hours Mon to Fri, 10 AM to 5 PM. Closed on US federal holidays.(321) 732-8258Serving Orlando, Winter Park, Kissimmee, Lake Nona, Sanford and Central FloridaSEO in Orlando · Web design in Orlando · PPC in Orlando
Orlando office page →
NY

New York office

Since Sep 2026
Rathly · 1177 6th Ave, New York, NY 10036
Midtown Manhattan, two blocks from Times Square. Visits by appointment.Hours Mon to Fri, 10 AM to 5 PM. Closed on US federal holidays.(347) 918-2146Serving Manhattan, Brooklyn, Queens, Long Island and the tri-state areaSEO in New York · Web design in New York · PPC in New York
New York office page →
Map of the Rathly Orlando office at 111 N Orange Ave
Google Business Profile · FLRathly · Orlando111 N Orange Ave, Orlando, FL 32801★ 5.0 · 10 reviews · Open in Google Maps ↗
Map data © Google
Real answers

Questions dentists ask about websites

Cost

What should a dental practice pay for a website?

A dental website from us starts at $7,000, paid once. Treatment pages, locations and booking features set the final number.
Templates

Are free dental website templates worth it?

For a brand-new practice on a tight budget, perhaps. Free templates rarely include secure forms or fast pages, and both matter once patients arrive.
Booking

Can patients book an appointment on the website?

Yes. A booking button opens your scheduling software, and phone visitors can tap to call from any page.
HIPAA

Does a dental website need to follow HIPAA?

Forms that collect health information do. We use form tools that sign a business associate agreement with your practice.
Access

Does a dental website need to be accessible?

Practices that take Medicaid fall under the HHS Section 504 rule, which sets WCAG 2.1 AA. We design to that standard either way.
Rankings

Will a new website keep my Google rankings?

Yes, when we plan the move. We point each old address to its new page before launch.Read the full answer →
Timeline

How long does a dental website take?

Usually about four weeks after we get your copy, photos and logins. More locations add a little time.Read the full answer →

Plan your new dental website with us

  • ✓ A fixed price in writing
  • ✓ Your domain and files, always
  • ✓ Booking and call tracking included
Get a quoteSTEP 1 OF 2
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