FL · ★ 5.0 · 10 REVIEWSOrlando officeOffice page →111 N Orange Ave, Orlando, FL 32801 · (321) 732-8258SEO in Orlando→Web design in Orlando→PPC in Orlando→
NY · ★ 5.0 · 1 REVIEWSNew York officeOffice page →1177 6th Ave, New York, NY 10036 · (347) 918-2146SEO in New York→Web design in New York→PPC in New York→Rathly is a digital marketing agency that runs SEO for local businesses inside your own Google accounts. We fix what holds your site back, publish pages buyers want and earn links that improve rankings.
Six parts of one SEO approach. We start where SEO can drive calls fastest, then build authority month by month.
We optimize categories, services, photos and posts for map visibility. A weekly grid scan shows your map rank around each office.
Technical optimization fixes crawl errors, slow pages, broken redirects and missing schema, so search engine crawlers read every page.
We size the market and map each search to one page. Pages stop competing with each other, and gaps become new pages.
We handle on-page optimization of titles, headings and copy. New service and location pages reach more searches.
We earn links from community sites, trade publications and partners. No link farms and no paid networks.
One report link tracks SEO performance, from conversion data to rankings. Each figure opens its source in Search Console or Analytics.
Proven growth, straight from client Search Console and Ahrefs accounts. Every chart shows organic performance over time.
Rankings are not the goal. Calls are.
Every monthly performance report opens with calls and form leads. Rankings, visibility and traffic come second, because they only matter when the phone rings.
Six numbers decide SEO success and steer the strategy. Proven results live in your own accounts, so we track each one there.
Every call and form from organic search, tied to the page that earned it. This conversion data shows which SEO work pays.
Search engine visits, compared month over month and year over year. Seasonal swings stop hiding real growth or real drops.
Positions for every keyword in your plan, plus overall search visibility. We watch the pages that sit on page two most closely.
Search Console reports clicks, impressions, CTR and average position. A high position with a low CTR points to a title to improve.
The share of visitors who call or send a form. A page with traffic and no leads needs a better offer, not more SEO.
Calls, website clicks and direction requests from your Google Business Profile, plus your spot on a weekly 7x7 map grid.
SEO, or search engine optimization, makes your site the answer Google shows when people search online for what you sell. Google ranks a page when it can crawl it, trusts the site and sees that the page answers the search.
Most local buyers search online with a service and a place, such as "emergency plumber Orlando" or "dentist near me". Google answers with the map pack first and websites second. So we work on both. Your Google Business Profile wins the map. Your service and location pages win the organic results below it.
Storefront optimization starts with the address. A service-area business hides its address and earns rankings city by city. Brands with many locations need a profile, a page and a strategy for each one.
Google AI Overviews and ChatGPT quote pages that state facts clearly and come from trusted brands. The same work helps there. Google AI Overviews cite one client site 164 times.
SEO takes steady hours, paid tools and people who follow every Google update. A good SEO agency brings all three, with a proven approach you can check.
Four reasons owners grow with SEO, and how each one serves long-term goals.
People who search for your service already want it. SEO puts your pages in front of them at that moment, with no fee per click.
Customers trust brands they keep seeing in search results and the map pack. Steady visibility helps that recognition grow online, month after month.
Ads charge for every click. Organic visits cost nothing per click, so each new page that ranks adds calls without adding ad spend.
Google Ads, social media and email marketing campaigns all send people to your site. Search engine optimization makes those pages faster, with a clearer path to conversion.
Every SEO strategy starts with your growth goals. More booked jobs, a new service line or a new city. We work back from those goals to a plan.
We pull search volume for your market and study the pages that rank today. That shows the demand and what a winning strategy needs.
We fix what blocks visibility first, such as indexing errors and thin service pages. Then we improve pages that sit on page two, because they move fastest. New pages come last.
Organic traffic only matters when visitors call. We add clear calls to action and track every call and form as a conversion, so the report names the pages that drive leads.
SEO works best inside a wider digital marketing plan, next to Google Ads campaigns and social media. Ads show which services sell. SEO turns those winners into long-term marketing growth.
One plan that scales with your growth. Your industry sets the base, and each location adds one Google Business Profile.
Best for Local businesses and multi-location brands. On top of the base, you pay $700 monthly per Google Business Profile.
$2,000 base + $700 × 1 profile. Month-to-month, no setup contract.
You approve a written SEO strategy before we start. Then you track the work and the growth every week.
Every trade gets its own keyword map and SEO strategy, from single shops to regional brands. Pick yours for examples and prices.
Need just one piece of your digital marketing done well? Each service also runs on its own.
Google publishes its own advice on hiring a search engine optimizer, or SEO. It lists the questions to ask, the warning signs and how to judge success. Here it is in short.
Google suggests you ask for examples of past work and success stories. A proven track record shows up in Search Console data, not a screenshot from a ranking tool.
Google's list asks what results to expect, in what timeframe, and how the SEO agency measures success. Good answers tie calls and leads to a strategy.
Google says no one can guarantee a #1 ranking. If an SEO company promises first place, Google's advice is to find someone else.
Google warns about SEO firms that email out of the blue and about link popularity schemes. You should never have to link to your SEO. Be careful with anyone who won't explain their approach.
Ask these before you sign with any SEO or digital marketing agency. Here is how Rathly answers.
“Ordered a website SEO audit and received clear recommendations in an easy-to-understand format. Their developer is already implementing the technical SEO suggestions. They work fast!”
“Really good experience with Rathly Marketing. They helped fix several SEO issues on our website and improved our visibility in New York search results. We started seeing better rankings and more calls within the first few months. ...Really good experience with Rathly Marketing. They helped fix several SEO issues on our website and improved our visibility in New York search results. We started seeing better rankings and more calls within the first few months. Very responsive team and easy to work with. Would recommend them to any local business that wants more business from Google.”
“They completely transformed my website. The new design looks amazing and loads fast. Their team took the time to understand my business and built something that truly works. Definitely recommend for cooperation.”
Visit by appointment, or work with the same team by phone and video from anywhere in the US.
